Tinder generates almost all of its revenue from subscriptions. Swidler says that Tinder Gold — the premium subscription service it rolled out last year gives users more features for $14.99 a month — is a big reason that sales are up. The other reason is more paying subscribers.
How much money did Tinder start with?
It heavily depends on the apps complexity and so its features. Talking about a basic version of Tinder, it may cost starting at $80,000 per platform (iOS OR Android) or $120,000 for both platforms. The price is based on the average hourly rate of outsourcing companies in Eastern Europe, Ukraine — $50/h.
Is Tinder making money?
The firm brought in revenue of $2.4 billion in 2020 alone, with Tinder accounting for $1.4 billion of that figure. The valuation of gay dating app Grindr, now worth $620 million, has quadrupled in the last four years. But there are still questions about how these apps actually turn swipes into cold hard cash.
When did Tinder become paid?
Paid subscriptions In March 2015, Tinder released its paid service, Tinder Plus, a feature allowing unlimited matches, whereas the free Tinder app limits the number of right swipes in a 12-hour period.